Saturday, May 9, 2009

4 Ways to Boost Business With a Blog--Starting a Business Blog--Entrepreneur.com

Hello, Everyone! I hope you've been enjoying the month of May. Let's affirm that life is still GOOD and getting BETTER, daily!

Another GREAT heart's desire tool is a blog. As noted at Wikipedia, "A blog (a contraction of the term weblog) is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog.

Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs. Most blogs are primarily textual, although some focus on art (artlog), photographs (photoblog), sketches (sketchblog), videos (vlog), music (MP3 blog), audio (podcasting), which are part of a wider network of social media. Micro-blogging is another type of blogging, one which consists of blogs with very short posts. As of December 2007, blog search engine Technorati was tracking more than 112 million blogs.[1] With the advent of video blogging, the word blog has taken on an even looser meaning — that of any bit of media wherein the subject expresses his opinion or simply talks about something." Read more about blogs from Wikipedia.


Some examples of blog publishing systems/weblog software are:

Entrepreneur.com article shares about how to use this tool, the blog, for one's business:

"Share information, interact with customers and boost your brand--blogs are the perfect way to keep you on top of your industry.

If done correctly, a blog can attract a dedicated audience to build upon and share expertise, information, ideas and content, while boosting awareness of your company and brand. If done incorrectly, however, you can leave customers feeling dissatisfied and ready to turn to your competitor. Here are four ways you can leverage a blog:

  1. Create friend-sumers.Promote a company, product or service by creating a blog that features how-to advice, news and other information of interest to customers. Through the blog, visitors can post testimonials, feedback, questions and comments, plus participate in surveys. By taking an informal, non-sales approach, a company can interact with customers, gain useful feedback and build an online audience that can ultimately be directed to the company's main website or retail store." By Jason R. Rich, Entrepreneur.com.

Read the entire article 4 Ways to Boost Business With a Blog--Starting a business Blog--Entrepreneur.com by Jason R. Rich, Entrepreneur.com.


Posted using ShareThis.

Achievers on Twitter

Related Posts Plugin for WordPress, Blogger...